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HCMC TARGETS VND160,000-BILLION REVENUE FROM TOURISM IN 2023
The HCMC Department of Tourism expects the city to attract 40 million tourists, including five million foreigners, and earn around VND160,000 billion from tourism services this year.
Tourism Department director Nguyen Thi Anh Hoa said the city would take a range of measures to boost the city’s tourism market in response to the rising demands of domestic and foreign visitors.
Local authorities will prioritize the annual activities during the HCMC Tourism Festival and promote the city’s tourist attractions on foreign news channels, including CNN.
The HCMC government has sought to improve tourism marketing, update destination information on mobile applications and launch promotional events using three-dimension technology.
Between January and November of 2022, the city attracted around 3.1 million foreign tourists and 28 million domestic travelers. During the period, HCMC earned VND117,988 billion, a 176.5% increase against 2021.
Source: The Saigon Times
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