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HANOI’S TOURISM REVENUE REACHES NEARLY VND37 TRILLION IN Q1
Visitors explore Hanoi - PHOTO: VNA
HCMC – Hanoi City has received over 8.8 million visitors in the first quarter of 2026, with tourism revenue estimated at nearly VND37 trillion, the city’s tourism department said.
International arrivals have totaled around 2.4 million during the period. Hotel occupancy in the first quarter has exceeded 62%.
In March alone, the total number of tourists to Hanoi reached over three million, up nearly 16% compared to the same period last year
To attract visitors to the capital, Hanoi has hosted a series of events early this year, including the “Hanoi Tourism Welcomes 2026-Get on Hanoi 2026” program, “Hmong New Year in the city,” and the Happy Tet 2026 festival.
The city will conduct site surveys and assessments to prepare documents for the recognition of three national tourism zones: Ba Vi, the Huong Son special national heritage complex, and the Hoan Kiem Lake and Old Quarter area.
The city is also developing community-based tourism models linked to the traditional cultural values of the Muong people in My Duc Commune, tourism products tied to heritage and historical sites at Ha Mo tourist area in O Dien Commune, and other initiatives.
In 2026, Hanoi’s tourism sector aims to welcome over 35.8 million visitors, including 8.5 million of them coming from abroad.
Source: The Saigon Times
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